Formula 2 and Formula 3 Get New Logos to Align With F1

Formula 2 and Formula 3, two critical stepping stones to the pinnacle of motorsport, are rolling out new logos. This visual refresh, driven by Liberty Media, aims to strengthen their connection to the premier racing series, Formula 1, and clarify the competitive pyramid.

Junior racing championships are evolving. Just a year after Formula 1’s own logo redesign under Liberty Media signaled a new era for the top tier, Formula 2 and Formula 3 are now getting a makeover. The objective is clear: visually bring these two F1 antechambers closer and solidify their place in the motorsport hierarchy.

Unified Visual Identity for the F1 Pyramid

Since acquiring F1 in 2017, Liberty Media has consistently worked to consolidate the ecosystem around the premier category. Their control over Formula 2 and Formula 3 is central to this strategy. The new logos for both series were designed to create visual consistency with the F1 branding while retaining their unique identities. Gone are the complex gradients and relief effects, replaced by cleaner, more modern solid colors. F2 adopts a distinct blue, a historical color for the championship, while F3 sports a vibrant, dynamic orange intended to symbolize its energy.

Bruno Michel: “Better Visually Communicate the Evolution to F1”

Bruno Michel, the head of both series, expressed his satisfaction. “I am delighted to unveil our new F2 and F3 logos, developed in cooperation with Formula 1 and the FIA,” he stated. “Our goal was to better visually communicate the evolution towards Formula 1 within the motorsport pyramid.” This initiative aims to reinforce the perception of these championships as natural and logical pathways for young talents aspiring to reach F1. The message is straightforward: progressing through F3 and F2 brings drivers closer to the ultimate dream.

Formula 2 and Formula 3 Get New Logos to Align With F1

The previous F2 and F3 logos.

FIA and Stefano Domenicali Welcome the Modernization

Mohammed Ben Sulayem, President of the FIA, sees these new emblems as a welcome modernization that “reinforces their important place within the FIA pyramid.” The Fédération Internationale de l’Automobile plays a key role in structuring motorsport, and this visual harmonization contributes to that drive for clarity. Stefano Domenicali, CEO of Formula 1, shares this vision. For him, F2 and F3 are “integral parts of our championship, offering drivers the preparation and environment to reach Formula 1.” He emphasizes the importance of a common visual identity so that fans clearly understand the journey of future champions.

An Added Argument to Attract Talent and Fans

Beyond the purely aesthetic aspect, this logo change could have a broader impact. By strengthening the visual link with F1, Liberty Media hopes to generate even more interest in the lower categories. For young drivers, this symbolic proximity can be an additional source of motivation, a concrete affirmation of their progress toward the top. For fans, it clarifies the lineage and makes the drivers’ progression easier to follow, from F3 to F1, via F2. It’s a way to build a stronger narrative around the entire Formula 1 ecosystem.

Key Aspects of This New Visual Identity

Brand Cohesion: Strengthening the overall image of F1 and its satellite disciplines.
Fan Clarity: Simplifying the understanding of the championship pyramid.
Attractiveness: Giving more weight and modernity to F2 and F3.
Liberty Media’s Strategy: Consolidating the F1 ecosystem under a unified banner.
Symbolism: The blue for F2 and orange for F3 bring a touch of novelty and energy.