Paul Smith Reimagines the Iconic MINI Cooper with Bold British Style

The MINI Cooper gets a distinctive makeover courtesy of British designer Paul Smith. His unique style injects personality into the iconic compact car, blending classic design with daring touches. This collaboration is set to make a statement on the road.

In the automotive world, certain collaborations rise above mere product updates to become true style declarations. This new MINI Cooper, dressed by the legendary Paul Smith, is one such example. More than just a special edition, it’s a bold reinterpretation of a classic, where automotive engineering meets the quirky elegance of a British designer. This iteration promises to turn heads.

Paul Smith Reimagines the Iconic MINI Cooper with Bold British Style

A Collaboration Meticulously Detailed

What defines both MINI and Paul Smith is their shared ability to reimagine classics with an unexpected twist. The MINI Paul Smith Edition embodies this philosophy. The designer drew from his creative DNA to translate his signature styles onto the Cooper’s exterior and interior. The result is an instantly recognizable car that plays with contrasts and subtle details, much like the couturier’s own creations. This edition is available for the MINI Cooper 3-door (electric and gasoline), 5-door, and Convertible, affirming its ambition to appeal to a broad audience of enthusiasts.

Three Exclusive Colors for an Assertive Look

The choice of exterior colors marks the first act of this reinterpretation. MINI offers three exclusive hues, two of which are entirely new. ‘Statement Grey’ offers a striking modern take on the grey color of the 1959 Mini Austin Seven, presenting a clean gray with a subtle blue undertone. ‘Inspired White’ pays homage to the classic beige of the Mini but in a decidedly contemporary tone. Finally, ‘Midnight Black Metallic’ adds a touch of timeless elegance, using a color already present in MINI’s current palette. These three options allow each buyer to express their personality while highlighting the unique character of this edition.

Green Accents for a British Signature

Contrasts are at the heart of the MINI Paul Smith Edition’s design. The body, roof, and styling elements are deliberately differentiated. The mirror caps, grille surround, and wheel covers all feature a bold ‘Nottingham Green.’ This color choice is a direct nod to Paul Smith’s hometown, adding a discreet yet essential signature. For hardtop models, two specific roof finishes are offered: the daring ‘Nottingham Green’ or a more subdued black, enhanced with matte and gloss stripes in the same tone. These details underscore the intent to create a visually striking edition without being overdone.

An Interior That Tells a Story

Inside, the MINI Paul Smith spirit truly comes alive. British minimalism meets boundless creativity. The ‘Nightshade Blue’ synthetic leather/fabric upholstery pairs with black knitted surfaces, subtly accented with tone-on-tone stripes. The effect is understated, elegant, and immediately identifiable. But the real magic lies in the details: a ‘Hello’ light projection welcomes occupants upon opening the door, while the inscription ‘Every day is a new beginning’ adorns the door sill, inviting positivity. The sport steering wheel incorporates a textile element echoing the famous stripe, and a hand-drawn ‘rabbit’ motif by Paul Smith on the floor mat adds a touch of typically British humor. It’s in these elements that the designer’s soul is found, transforming every drive into a unique experience.

Highlights of the MINI Paul Smith Edition

Available on MINI Cooper 3-door (electric and gasoline), 5-door, and Convertible models.
Three exclusive body colors: Statement Grey, Inspired White, or Midnight Black Metallic.
Roof options: Nottingham Green with signature stripe on the driver’s side, or Jet Black with tone-on-tone stripes.
Nottingham Green accents on mirrors, grille, and wheel covers.
Distinctive details: ‘Hello’ light projection, ‘rabbit’ motif on the floor mat, ‘Every day is a new beginning’ inscription on the door sill.
Three exclusive Paul Smith wallpapers for the circular screen in ‘Personal’ mode.